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Avishek Ghosh Bag

A Core Market Research professional, working in Market research & consulting , specializing in providing consultative, high touch data services and end to end services to clients to maximize benefits on their product & services related investments and improving services effectiveness.

Identity and Access Management to spearhead the new era in Enterprise security market - An Insight

With the passage of economic crisis since 2011 the global market had experienced economic recoveries and organizations have accumulated the budget to make investments in IAM projects in which the benefits with regard to expenses are realized within the mid to long term. ResearchFox analyzed the gaps between the expected and realized benefits of IAM projects which were the most…
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Psychological relationship between consumer and brands

With the advancement of technology and understanding the consumer psychology of brands, has gained importance over the in the last few years in the academic and the corporate world. Here we have highlighted the relation between a consumer and the market brands and the various influential factors affecting it.   In this age of Neuromarketing, consumers are overburdened with information…
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