Close
Close

World Cup Brazil: Opportunity for Startups

Author: Ashish Gupta
Brazil is going to host 2014 FIFA World Cup and everyone's eyes are on Brazil. The bookies favorite team is Brazil and even this year my favorite team is Brazil. I have noticed that most of the world class events are happening in developing nations which are actively participating and winning hearts by miles. I came across Brazil mainly for…
Read More
Share this Post:
0

How prepared are you for recruitment in 2014?

The recruitment industry has been in a state of flux for the last several years and is evolving as I write. Market behavior, diminished budgets, increasing demand for specialized skills set, the reliance on sophisticated metrics to understand hiring patterns has put a whole lot of demand-supply pressure on Human Resource departments and business leaders to stay ahead of the…
Read More
Share this Post:
0

Psychological relationship between consumer and brands

With the advancement of technology and understanding the consumer psychology of brands, has gained importance over the in the last few years in the academic and the corporate world. Here we have highlighted the relation between a consumer and the market brands and the various influential factors affecting it.   In this age of Neuromarketing, consumers are overburdened with information…
Read More
Share this Post:
0

2013 Impactful Recruitment Methodologies - Will continue to remain important in 2014

Six major corporate recruiting methodologies that have been prominent during the last year which will continue to be significant corporate recruiting trends during 2014 .  1  The mobile platform - Critical tool – even though last year was “the year of the mobile platform,” the impact of this platform in recruiting will continue to expand and grow. The emergence of…
Read More
Share this Post:
0

Researchers - 5 things you must know before using Google

Author: Ashish Gupta
Ask yourself before reading this blog… Are you a market research employee or working with consulting companies? Most of your time is spent searching on Google? Mostly involved in secondary search? Are you not able to get what you are looking for in Google? If your answer is “Yes”, then you must read this blog to make your time more…
Read More
Share this Post:
0